The Leader in NeuroMarketing™
Who We Are
Joshua Freedman
Joshua Freedman, MD, is a graduate of Yale Medical School, where he trained as a National Institutes of Health Medical Scientist Training Program Fellow. While in medical school he served as a consultant to McKinsey & Co. He completed residency and a fellowship at the UCLA Neuropsychiatric Institute. He served four years as President of the American Association of Technology in Psychiatry, and as chair of the Work Group on Information Systems of the American Psychiatric Association. His research has focused on using new technology to improve the accuracy of clinical assessments.
Dr. Freedman has lectured internationally and published in numerous scientific journals. A leader in new developments in psychiatry, he was the primary author of the MacMillan Encyclopedia of the Future entry "The Future of Mental Health" and Dr. Freedman is Clinical Computing Editor for the American Psychiatric Association's peer-reviewed journal Psychiatric Services. An examiner for the American Board of Psychiatry and Neurology, he is currently Assistant Clinical Professor of Psychiatry and Biobehavioral Sciences at UCLA.
With a strong interest in corporate branding, market research, crisis communications, new technology and trade issues Mr. Knapp has also taken a leading role in many of Squier Knapp Dunn's corporate accounts. Firm clients have included Microsoft, Allstate, Motorola, Qwest Communications, American Express, Ameritech, Northwest Airlines, America Online, NetCoalition.com, Emergency Committee for American Trade and the American Cancer Society.
Raised in New York City, Mr. Knapp was a researcher/producer at WNBC in New York, and a producer at Independent Network News in Washington before being hired by legendary political consultant and documentary filmmaker Bob Squier.
Raised in New York City, Mr. Knapp was a researcher/producer at WNBC in New York, and a producer at Independent Network News in Washington before being hired by legendary political consultant and documentary filmmaker Bob Squier.
William Knapp
Mr. Knapp has been a senior media strategist for three U.S. presidential campaigns, dozens of statewide and congressional races and served as a communications consultant to Fortune 500 companies and major national non-profit organizations. He is Managing Partner of Squier Knapp Dunn, a premier political and corporate consulting firm in Washington, D.C.
Mr. Knapp has been a senior media strategist for three U.S. presidential campaigns, dozens of statewide and congressional races and served as a communications consultant to Fortune 500 companies and major national non-profit organizations. He is Managing Partner of Squier Knapp Dunn, a premier political and corporate consulting firm in Washington, D.C.
In the 2000 presidential campaign, Mr. Knapp was a senior member of the Gore advertising and communications strategy team. In 1996, along with former partner Bob Squier, Mr. Knapp was the leader of the Clinton/Gore and DNC creative teams.
Copyright 2007, FKF Applied Research Inc., All Rights Reserved
Allen Goldberg
Allen Goldberg joined FKF after working in brand and entertainment marketing, communications and programming at XM Satellite Radio. At XM he managed relationships with and marketing of Oprah Winfrey, Ludacris and Bob Dylan. He also produced XM original programming and served as executive producer of the company's popular Radio Hanukkah channel.
Prior to helping build XM into the nation's leading satellite radio service, Goldberg worked in business development for a number of Internet start-up companies, including media research firms RelevantKnowledge and MediaMetrix, the first audience measurement services for the Internet, and later VarsityBooks.com, an online college book retailer which helped bring an end to the college bookstore monopoly.
Allen Goldberg joined FKF after working in brand and entertainment marketing, communications and programming at XM Satellite Radio. At XM he managed relationships with and marketing of Oprah Winfrey, Ludacris and Bob Dylan. He also produced XM original programming and served as executive producer of the company's popular Radio Hanukkah channel.
Prior to helping build XM into the nation's leading satellite radio service, Goldberg worked in business development for a number of Internet start-up companies, including media research firms RelevantKnowledge and MediaMetrix, the first audience measurement services for the Internet, and later VarsityBooks.com, an online college book retailer which helped bring an end to the college bookstore monopoly.